Welcome to Affiliate Week! Q4 holiday gifting season is here, and affiliate readiness is no longer optional. Affiliate marketing and Performance PR are giving PR professionals something we’ve been chasing for decades: a reliable way to drive coverage and prove ROI. It’s a virtuous cycle that we are gleefully tapping into for our clients and are excited to share with our peers.

Affiliate, PR, Affiliate WeekDana SmithOctober 16, 2025affiliate, performance pr