https://www.dadascope.com/blog daily 0.75 2026-03-25 https://www.dadascope.com/blog/2026/3/24/putting-your-pr-report-to-work monthly 0.5 2026-03-26 https://www.dadascope.com/blog/2026/3/16/holiday-gift-guide-success-starts-in-the-spring monthly 0.5 2026-03-16 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/93b0229e-ebb8-44fd-baa9-699257b1fd45/JAN%E2%80%93MAR.jpg Spin Cycle - Holiday Gift Guide Success Starts in the Spring - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/07aa0987-ead5-4fa1-a9d9-c9afabeef726/10.16.25+September+2025+Hit+List.jpg Spin Cycle - Holiday Gift Guide Success Starts in the Spring - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/client-spotlight-corto-women-in-pizza-scholarship monthly 0.5 2026-03-06 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716134651013-SOWWI1MV4J8ATP3DPQ0A/Camp+Corto_Case+Study+%283%29.jpg Spin Cycle - Client Spotlight: How Corto Olive Co. Expands Access for Women Pizza Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/4f294f82-fda8-41f6-afe7-cebde6b7fdf4/Pizza+Kit.jpg Spin Cycle - Client Spotlight: How Corto Olive Co. Expands Access for Women Pizza Makers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1772753317083-7HL9710VRB17C6PY2PMC/Corto+Pizza+Kit_Case+Study_Gallery+%281%29.jpg Spin Cycle - Client Spotlight: How Corto Olive Co. Expands Access for Women Pizza Makers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1772753316772-HUMYNBLN1CRVH2YO0GAM/Corto+Pizza+Kit_Case+Study_Gallery_2+%281%29.jpg Spin Cycle - Client Spotlight: How Corto Olive Co. Expands Access for Women Pizza Makers https://www.dadascope.com/blog/2026giftguides monthly 0.5 2026-03-10 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/d284379c-b627-4fca-ac39-3e2ef467fe24/Screen+Shot+2026-02-09+at+2.08.45+PM.png Spin Cycle - The Strategic Role of Gift Guides in Performance-Driven PR - Make it stand out We introduced Shekoh Confections to national commerce editors in Q3. By Q4, Bon Appetit, Food + Wine, Salon, WIRED and more featured them in their gift guides, resulting in measurable sales. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/fb2ec41a-5784-4dd0-a78c-34b87b72891f/Screen+Shot+2026-02-09+at+2.17.40+PM.png Spin Cycle - The Strategic Role of Gift Guides in Performance-Driven PR - Make it stand out Since January 2025, Dadascope has partnered with Sightglass Coffee to support e-commerce and brand awareness through Performance PR. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/d870c9c9-5e2b-4cd9-a3e6-880d82967420/Screen+Shot+2026-02-09+at+2.10.38+PM.png Spin Cycle - The Strategic Role of Gift Guides in Performance-Driven PR - Make it stand out We’ve been working with Cuzen Matcha to support their e-commerce business since 2021. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/3a61bdbc-f87b-4c20-8942-12cc64e4c191/Screen+Shot+2026-02-09+at+2.22.50+PM.png Spin Cycle - The Strategic Role of Gift Guides in Performance-Driven PR - Make it stand out Dadascope’s gift guide strategy for Corto Olive Co.’s annual Agrumato-Method Olive Oil launch, helps the limited-edition product sell-out year-after-year. https://www.dadascope.com/blog/2026/1/20/8-trends-shaping-how-well-eat-in-2026 monthly 0.5 2026-03-18 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770433802304-ACMQCUNPVC6O53S3C6BK/Christina+Brehm.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770433845365-RLP0TIOC2LSOJYHDXLCW/Carsten+Carstens.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770433916930-CRNWRVGF3ORXH2FBBOXD/Dana+Cowin.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770433953091-H7GQIQ7J9RDSHEWGNUO5/Jennifer+Dianto+Kemmerly.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434003625-D54KLQ6UR0GKKIQLAFX8/Lara+Dickinson.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434134941-NY6CWDUCJEYDOCQBT18J/Sophie+Egan.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434199270-4VQSPDKOWXYBJ5S6R4H4/PXL_20250801_023700317.MP.jpg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434244459-L8EYBG5WOAFYTL017UN7/Carlotta+Mast.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434200378-EUJYYFBQZG1E89C4FGRC/Alisa+Knapp+headshot.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434270849-KXGYNS2IGRXZ7NWZN67Q/Will+Rosenzweig.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1770434297952-H3CYPVNJCQTWS15JZLSU/Larissa+Zimberoff.jpeg Spin Cycle - The Forces Shaping How We'll Eat in 2026 https://www.dadascope.com/blog/2026/1/9/the-impact-obsessed-guide-to-better-pr-reporting monthly 0.5 2026-01-14 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/15aafad1-de6e-4092-a439-e87ee8ea2cea/Affiliate+Flywheel+Image.jpg Spin Cycle - The Impact-Obsessed Guide to Better PR Reporting - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/fplanet-friendly-gifts-perfect-for-every-stocking monthly 0.5 2025-11-25 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/e6d742e9-4a8a-425e-8dff-7d11eff00b68/Copy+of+Copy+of+Sustainable+Holiday+Picks+Blog+Post+Image.png Spin Cycle - Our Favorite Under-$25 Stocking Stuffers from Sustainable, Mission-Driven Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/feel-good-holiday-hacks monthly 0.5 2025-11-25 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/f0757e72-3658-42dc-ab12-07a019052242/Copy+of+Copy+of+Sustainable+Holiday+Picks+Blog+Post+Image.png Spin Cycle - Feel-Good Holiday Hacks: Easy, Better-for-You Essentials for Stress-Free Entertaining - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/hit-list-affiliate-week monthly 0.5 2025-11-24 https://www.dadascope.com/blog/2025/10/21/5-reasons-your-affiliate-agency-shouldnt-pitch-media monthly 0.5 2025-11-24 https://www.dadascope.com/blog/what-is-affiliate-pr-updated monthly 0.5 2025-10-27 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1729190109177-FR6D0EW36KHPMNDOMOS1/unsplash-image-GCpIzvf5K38.jpg Spin Cycle - Updated: Why is my PR Person Recommending an Affiliate Platform? And other Questions About Performance PR. - Make it stand out PR That Works: For one Dadascope client, sales driven through affiliate links in earned media coverage more than paid for our retainer every year we worked with them. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/53205251-d041-48bc-8639-39169b18b213/MuckRack-GenerativePulse2025_slide+7.jpg Spin Cycle - Updated: Why is my PR Person Recommending an Affiliate Platform? And other Questions About Performance PR. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/2025/10/17/performance-pr-and-affiliate-marketing-whats-the-difference-kak45 monthly 0.5 2025-10-24 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/d9620107-f190-4527-924b-57b91c1082d7/Affiliate+Flywheel+Image.jpg Spin Cycle - Performance PR + Affiliate Marketing: Stronger Together - Make it stand out This is what we see every day with brands that have their affiliate house in order and pair it with smart affiliate-powered PR. https://www.dadascope.com/blog/2025/10/17/performance-pr-and-affiliate-marketing-whats-the-difference monthly 0.5 2025-10-22 https://www.dadascope.com/blog/2025/10/10/welcome-to-dadascope-affiliate-week monthly 0.5 2025-10-20 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/5ddc819e-ad93-4936-99bf-7a5428e97d0e/Dadascope_Dana_Headshot_Web.jpg Spin Cycle - Welcome to Dadascope Affiliate Week! - Make it stand out Dana Smith founded Dadascope Communications in 1999. She started her career at Edelman when craft scissors and gluesticks were still part of the PR pro’s toolkit. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/53205251-d041-48bc-8639-39169b18b213/MuckRack-GenerativePulse2025_slide+7.jpg Spin Cycle - Welcome to Dadascope Affiliate Week! - Make it stand out Muck Rack Generative Pulse Report https://www.dadascope.com/blog/the-hit-list-august202 monthly 0.5 2025-10-29 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/7da284fd-f2ed-4c2e-aaa2-adb6e2afc967/August+2025+Hit+List.png Spin Cycle - The Hit List: August 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/the-hit-list-july2025 monthly 0.5 2025-09-15 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/19735fa8-4a30-45e6-b0eb-e975d096d9da/August+2025+Hit+List.png Spin Cycle - The Hit List: July 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/2025/8/5/ai-has-a-thing-for-earned-media-just-like-us monthly 0.5 2025-08-05 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/53205251-d041-48bc-8639-39169b18b213/MuckRack-GenerativePulse2025_slide+7.jpg Spin Cycle - AI Has a Thing for Earned Media. Just Like Us. - Make it stand out MuckRack’s 2025 Generative Pulse Report confirms that strong, recent editorial coverage plays a direct role in how AI summarizes your brand, your industry, and your relevance. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/6cb1aae0-d471-4fe8-b570-bc3601b7bfe4/MuckRack-GenerativePulse2025_slide+13.jpg Spin Cycle - AI Has a Thing for Earned Media. Just Like Us. - Make it stand out Where reputation, reach and relevance converge: At Dadascope, we focus on placing our clients in the kinds of publications that both humans and machines trust. Data courtesy of MuckRack’s 2025 Generative Pulse Report. https://www.dadascope.com/blog/2025/7/23/why-dadascope-the-meaning-behind-our-name monthly 0.5 2025-07-24 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/a5617e10-56c5-4e24-94a6-94786051731b/Hans+Richter.jpeg Spin Cycle - Why “Dadascope”? The Meaning Behind Our Name - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/7610216c-b38c-4284-aa20-6875531023b4/IMG_5863.jpg Spin Cycle - Why “Dadascope”? The Meaning Behind Our Name - Make it stand out Still Dada after all these years. Me and my Dadascope co-founder, David Hawk (second from the right), at a recent reunion of Edelman friends. https://www.dadascope.com/blog/the-hit-list-june2025-yyt8c monthly 0.5 2025-07-14 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/16413722-e5df-4220-86fb-7fd9b24cf60b/07.10.25+The+Hit+List+Articles.png Spin Cycle - The Hit List: June 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/2025/6/17/greengushing-is-more-important-than-ever-as-scrutiny-of-dei-and-esg-grows monthly 0.5 2025-07-23 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/dd871f57-83fa-420a-bbfe-16b5dbd667eb/Beautiful.ai+-+Dadascope+Communications+2025+Sustainable+Food+Trends+-+Slide+20.jpeg Spin Cycle - Greengushing is More Important than Ever as Scrutiny of DEI and ESG Grows - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/dbfa8bb7-9a08-4f61-aca8-fb3ba0d5d1ba/Untitled+%28800+x+1200+px%29.jpg Spin Cycle - Greengushing is More Important than Ever as Scrutiny of DEI and ESG Grows - Make it stand out From “What women in the conscious products industry want: A more collaborative and regenerative tomorrow,” in Natural Foods Merchandiser (Feb. 24, 2025) https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/2d878df6-1397-4a1f-adf9-1dd3959d24b6/images.jpeg Spin Cycle - Greengushing is More Important than Ever as Scrutiny of DEI and ESG Grows - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1750202891032-KCLRJXDUEO6N4JWH6ZE9/images+%281%29.jpeg Spin Cycle - Greengushing is More Important than Ever as Scrutiny of DEI and ESG Grows - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/the-hit-list-may2025 monthly 0.5 2025-07-14 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/2c0fa893-f6d9-466e-8ee9-2625cd1ce136/06.11.25+The+Hit+List.png Spin Cycle - The Hit List: May 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/the-hit-list-april2025 monthly 0.5 2025-06-11 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/0a35cba1-8965-4ed0-88fd-2c68c92699e9/05.13.25+The+Hit+List.png Spin Cycle - The Hit List: April 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/the-hit-list-2024-wrapped monthly 0.5 2025-01-31 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1c516e9c-d82a-4627-a0dd-cadc1b95f68c/24W_WALLPAPERS_CYAN_GENERIC-3-1440x733.png Spin Cycle - The Hit List: 2024 Wrapped Edition - Make it stand out As a founding B Corp member, Numi scored a spot in the B Corp holiday gift guide roundup. https://www.dadascope.com/blog/2025sustainablefoodtrends monthly 0.5 2025-06-17 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/527d4c17-a4f3-4fda-bc56-318738f5a605/Numi+compost.jpg Spin Cycle - Eight Trends for a More Sustainable Food Future - Make it stand out Trend no. 2//Sustainable Packaging 2.0: Numi Tea is one of our Compostable Packaging Heroes embodying the goal of reducing landfill and increasing circularity. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/879f5f32-c48d-49b5-b322-d2e668dfda13/Dadascope+Communications+2025+Sustainable+Food+Trends+-+Slide+1.jpeg Spin Cycle - Eight Trends for a More Sustainable Food Future - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/10efd91d-f165-4528-8fef-7999cb1e1285/pexels-cottonbro-8285568.jpg Spin Cycle - Eight Trends for a More Sustainable Food Future - Make it stand out Originally coined by NY Times food correspondent, Kim Severson, Milkcore is our Food Term of the Year. For members of Gen Z, whole milk stands for simplicity, nature, and the comforts of tradition. It’s a cold glass of grassroots rebellion against tech overload. That also pairs perfectly with cookies. Photo by cottonbro studio. https://www.dadascope.com/blog/what-is-affiliate-pr monthly 0.5 2024-11-27 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1729190109177-FR6D0EW36KHPMNDOMOS1/unsplash-image-GCpIzvf5K38.jpg Spin Cycle - Why is my PR Person Recommending an Affiliate Platform? And other Questions About Performance PR. - Make it stand out PR That Works: For one Dadascope client, sales driven through affiliate links in earned media coverage more than paid for our retainer every year we worked with them. https://www.dadascope.com/blog/the-hit-list-oct2024 monthly 0.5 2025-01-30 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/010117d4-4b00-4d95-b009-a928f9107358/2024_gift_guide-aspect-ratio-1920-930.png Spin Cycle - The Hit List: October 2024 - Make it stand out As a founding B Corp member, Numi scored a spot in the B Corp holiday gift guide roundup. https://www.dadascope.com/blog/repeat-coverage monthly 0.5 2024-10-17 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1728522677916-EWK1OULAPWZVPMSWE1X6/unsplash-image-evPnnZXWSfo.jpg Spin Cycle - The Art of Securing Multiple Placements from One Outlet - Make it stand out In this day and age of affiliate-driven PR (aka “Performance PR”), if an editor and outlet are choosing to feature a brand repeatedly, it means they are making money -and so are you! https://www.dadascope.com/blog/the-hit-list-sept2024 monthly 0.5 2024-12-03 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/330526f0-8912-49f1-94ea-927fe400510c/IMG_4676.jpg Spin Cycle - The Hit List: September 2024 - Make it stand out Lauren Crabbe of Andytown Coffee Roasters showed the hosts of San Francisco’s “Live in the Bay” how to make delicious fall coffee drinks using the best local ingredients, including Clover Sonoma’s organic pasture raised dairy. https://www.dadascope.com/blog/ripplefest monthly 0.5 2024-10-10 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/49065130-6dc1-4181-ac8d-13152475da7b/Ripple+Fest+2024.jpg Spin Cycle - RECLAIMING GREEN with Confidence, Authority and Integrity - Make it stand out Attendees got to work brainstorming the headlines they wanted to see in 2030 - and ID'ing the data they'd need to prove their impact. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/fe6cc4a0-6e90-4be4-ab7c-73c7afd80339/Beautiful.ai+-+Reclaiming+Green+Greengushing+%2B+storyframework+-+Slide+2.jpeg Spin Cycle - RECLAIMING GREEN with Confidence, Authority and Integrity - Make it stand out Courtesy of Planet FWD https://www.dadascope.com/blog/the-hit-list-summer24 monthly 0.5 2024-12-03 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1725409151857-60ZECFRO22102XIGTEH0/unsplash-image-guw1jBoveUo.jpg Spin Cycle - The Hit List: Summer 2024 - Make it stand out Fast Company included Numi’s https://www.dadascope.com/blog/are-you-ready-for-gift-guides monthly 0.5 2024-09-30 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/31d35f79-c729-48d0-926a-d6dc48ed7ce0/Website+Case+Study_Cuzen+%281%29.jpg Spin Cycle - Ready for Gift Guide Season? Ask Yourself These Six Questions. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/the-hit-list-may-2024 monthly 0.5 2024-12-03 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/4b50d2c9-70eb-44ed-a3f0-fc9b91458754/p-1-91071469-the-profiteers-excerpt-carbon-labelling.jpeg Spin Cycle - The Hit List: May 2024 - Make it stand out Fast Company included Numi’s https://www.dadascope.com/blog/the-hit-list-april-2024 monthly 0.5 2024-12-03 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/454cc8b1-1bc5-4dbb-af80-4cc4cf37380c/The+Hit+List_April+2024_Image.jpg Spin Cycle - The Hit List: April 2024 - Make it stand out We’re celebrating our 25th anniversary by expanding our social media and influencer engagement capabilities! Why? As always, it’s all about the genuine consumer connections and business impact. Not to mention the silky smooth agency experience that will ensure you’re seamlessly squeezing every ounce of juice possible from your content and relationships. https://www.dadascope.com/blog/2024/4/18/new-and-improved-new-social-media-and-influencer-capabilities-give-clients-more-dadascope-to-love monthly 0.5 2024-05-05 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/be1aef26-aa9d-432b-9d62-d99624c54dba/image-asset.jpg Spin Cycle - New and Improved! Expanded Social Media and Influencer Capabilities Give Clients More Dadascope to Love - Make it stand out We’re celebrating our 25th anniversary by expanding our social media and influencer engagement capabilities! Why? As always, it’s all about the genuine consumer connections and business impact. Not to mention the silky smooth agency experience that will ensure you’re seamlessly squeezing every ounce of juice possible from your content and relationships. https://www.dadascope.com/blog/2024giftguidecheatsheet monthly 0.5 2024-04-26 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1713487237982-1QXD3S52EDOR0K6B6CYY/image-asset.jpeg Spin Cycle - Our Gift to You: A Gift Guide Cheat Sheet for the New, Weird World of PR - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/blog/2019/5/20/fyre-festival-the-fuel-that-fanned-the-fyre monthly 0.5 2019-05-28 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1558461042374-M1X52X9AQA1UHXYPSO84/Untitled+design.png Spin Cycle - Fyre Festival: The Farce that Fanned the Fyre https://www.dadascope.com/blog/2019/1/5/92654d1wdi7i2yymt1llmptqf6jrcz monthly 0.5 2019-03-18 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1550173258850-B22L7U4OR1FU7G6ZB3LM/Swipe+Right+On+This+Pitch_FINAL.png Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546737769351-Z3M0RCIJ4MOSUUCJ9XWL/%27SUP+GIRL.png Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Don’t be like this guy. We know you’re more clever than that…Image by Elka https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546738065119-0G12S9CL5LHHA63Z69TH/ad_34560827_1b41daa68e0a5b4f_web.jpg Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: OkCupid https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1549407231517-CC7CSP5LC5W2R19HB3DF/you_can_count_on_me.jpg Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: Blue-Ray https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546805218070-ZHHHAPEVEYHCV2W3B7NG/unnamed+%2812%29.png Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: Vulture https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546806920613-UWY0MI28FLV6SZIN46F4/pastedImage0+%281%29.png Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: Racked https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546807152072-9F1PZJPTHLFCEDWZ6ZRG/pastedImage0+%282%29.png Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: VegNews https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546807292171-I5CCHZEPS5HNLEXALLMG/pastedImage0+%283%29.png Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: YouTube, Dreamgirls Official Trailer https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1549405184326-SEKH6R0FSNX68R030EW6/tumblr_ottdy6jPiu1vxbjlxo1_500.jpg Spin Cycle - Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach Source: Tumblr https://www.dadascope.com/blog/category/Influencers monthly 0.5 https://www.dadascope.com/blog/category/PR monthly 0.5 https://www.dadascope.com/blog/category/Social+Media monthly 0.5 https://www.dadascope.com/blog/category/Affiliate+Week monthly 0.5 https://www.dadascope.com/blog/category/Affiliate+for+Agencies monthly 0.5 https://www.dadascope.com/blog/category/Affiliate monthly 0.5 https://www.dadascope.com/blog/tag/Influencers monthly 0.5 https://www.dadascope.com/blog/tag/PR monthly 0.5 https://www.dadascope.com/blog/tag/pr monthly 0.5 https://www.dadascope.com/blog/tag/Publications monthly 0.5 https://www.dadascope.com/blog/tag/Social+Media monthly 0.5 https://www.dadascope.com/blog/tag/sustainable+food monthly 0.5 https://www.dadascope.com/blog/tag/Holiday+Season monthly 0.5 https://www.dadascope.com/blog/tag/performance+pr monthly 0.5 https://www.dadascope.com/blog/tag/Gift+Guides monthly 0.5 https://www.dadascope.com/blog/tag/Clients monthly 0.5 https://www.dadascope.com/blog/tag/Client+Coverage monthly 0.5 https://www.dadascope.com/blog/tag/Client+Relationships monthly 0.5 https://www.dadascope.com/blog/tag/Pitch monthly 0.5 https://www.dadascope.com/blog/tag/affiliate monthly 0.5 https://www.dadascope.com/blog/tag/trends monthly 0.5 https://www.dadascope.com/blog/tag/Communication monthly 0.5 https://www.dadascope.com/welcome daily 1.0 2026-03-10 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1604962698523-1CRN5RX6J2ETXFK56CGY/image.jpg About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/f1930aac-b6e3-4d63-a3ba-2340b2a99e84/image.jpg About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023249367-V34V986A3WWA5UDRZVP6/image+%286%29.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023282535-0ZFL086VPE7KHVAJWU1O/image+%285%29.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023442387-WC30ISEQWBS9M18RRZ4W/image+%283%29.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023458345-X097SPKDZBYLXOGH3GSV/forbes.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023474488-O89WM3VOBV05GEAUZBYX/NYT.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023484431-55VHBFR0JT4H5NYX9G5U/Screen+Shot+2022-01-05+at+4.35.31+PM.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023490697-XC4P0D24M5BX5CDYFN79/well%2Bgood.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023497179-DG10NA2XAW28WF9IIXRM/1280px-Fast_Company_logo.svg.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656023524059-LF7LEAFRVW88ZWXMK94X/image.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1470249878424-5H7N08ASJJOAOZ1KKG43/FORTUNE.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1470249878616-23L6876TZ7X37KF0G6PQ/INSTYLE.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1470249878985-6AP60DIIAX3XFHJW9OHW/TODAYSHOW.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1470249879195-3BU3LVADXPM9559LEBW3/WSJ.png About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656024987098-MEA9YWHF26W9X1U2JAZR/NPRLogo_CMYK_Small.jpg About https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1be4c26c-cfce-42ab-a0a9-50d959302af3/Metzger_2020_0918_SVO_Daryn_Martin_0713+%281%29.jpg About - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1773176585415-VSQAFAFRJJ11CM1QQL38/unsplash-image-zwZusrYAGoM.jpg About - THE FORCES SHAPING HOW WE’LL EAT IN 2026 For our second annual report, we invited an esteemed group of industry leaders, innovators, and systems thinkers (aka our friends and partners) to share what they see coming next. What emerged is a shared understanding that real change depends on a systems mentality. https://www.dadascope.com/work-with-us daily 0.75 2026-03-10 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749685388594-Q0QT0W8SIL8KL7LF6DFH/unsplash-image-GCpIzvf5K38.jpg Work with Us - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1725559695451-6ZN5K1R8IJF1S4KKE89U/unsplash-image-NuYB_I4wXFM.jpg Work with Us - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1725559255783-N5FTD6ZZZPPDTE6OBEPV/unsplash-image-LLcAJbEh1_Q.jpg Work with Us https://www.dadascope.com/team-1 daily 0.75 2024-04-18 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1604951451542-4HI1JIOEEP59ABULUSC1/image-asset.jpeg Team https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/010e7ad3-fbe0-46f8-874f-55b735178d50/Dadascope_Dana-4498-Retouched_web.jpg Team Dana Smith, Founder + President BAY AREA — Dana puts her nose for news, sense of story and decades of experience working with media to work for her clients every day. After a three-year crash course in PR at Edelman Worldwide, Dana founded Dadascope in 1999 at the age of 26. She continues to bring her entrepreneurial spirit and enthusiasm for her clients’ stories to every aspect of the agency’s practice areas. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/3e080581-4b33-419a-beff-87e766ca7506/Molly+Headshot.jpg Team Molly Antos, Vice President CHARLOTTE, NC — Molly has been wowing clients from the consumer market to the IT industry for over a decade. She is a fierce advocate for Dadascope’s clients, garnering them consistent coverage in the nation’s top media outlets. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/f8b416bb-34b0-4b77-b7c2-222a2d2b3305/IMG_1659.jpeg Team - Make it stand out Elka Karl, Sr. Account Manager BELLINGHAM, WA — Elka has worked with Dadascope for almost 10 years, with a focus on leading accounts for media brands such as KCRW, PRX, Radiotopia, Independent Bookstore Day, Sunset, and Grist. Her thoughtful pitches have garnered outstanding coverage for clients, including feature articles in The New Yorker and The Wall Street Journal, among others. Elka has an MFA in writing and was the founding home editor of Popsugar prior to joining Dadascope. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1d0b4e15-3a51-40dd-9018-fd98fbe2fbd9/Kara+Pinato+Scro+Headshot_color.jpg Team - Make it stand out Kara Pinato Scro, Strategy, Messaging and Client Services NEW YORK — With 12+ years of PR agency experience, Kara's diverse communications and marketing leadership background has enabled her to represent startups to multinational corporations. Kara is a trusted counselor and ghostwriter for senior executives, teams, partners, and stakeholders with extensive expertise in food/beverage/CPG, consumer technology, and B2B technology. A storyteller through and through, Kara takes an integrated approach when telling her clients' stories through earned media and influencer relations, small- and large-scale activations and events, and executive visibility campaigns. Kara is personally passionate about crafting messaging and narratives for emerging technologies. Having served as a practice group leader and as an interim NYC office lead, she has a knack for motivating teams and innovative problem-solving. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/bf739242-d96f-4bee-b392-2f7ae244a817/Allison+Day+Headshot.jpeg Team - Make it stand out Allison Day, Content Strategy Lead BAY AREA — As an early adopter of social media platforms, Allison has been knee-deep in social media and content development for nearly 10 years. From Napa Valley destinations to premium consumer packaged goods and regenerative agtech, Allison immerses herself in her clients’ diverse industries in order to establish leadership, drive brand awareness and support marketing goals. Allison oversees all stages of content strategy and execution, from planning to writing to audience engagement. https://www.dadascope.com/clients-1 daily 0.75 2026-03-10 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605072749838-AMBBRXSHT28X2267TO1L/image.jpg Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749679516144-F7YOZRZY6PXZI40Y7YBW/LotusLogoH2_black+%281%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1739813891157-QYDBW5YG88CR4KIX0C73/Sightglass-logo-digital-800x800-black.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655073379067-F0MJYJBW819WKE2NB6KZ/HorizBannerLogo_RGB.png Work - Case Study https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749680226229-V9KN6L3PXP60F8REO5NG/GoodSAM+Logo+1.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749680121073-J1SC800N4LE55P0XBP1E/Copy+of+Clover_Sonoma_Registered_Logo_Color+%283%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666299593747-RCKOEQDBCPVTBPR1GVLQ/Corto+logo+_Transparent+Background+%281%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749681277524-JQHQIW7E07I0A2FF5NA7/PACHA+Logo_300+DPI.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749680782887-HXZJ9VZXF9P5553WEWF5/logo-pecanmilk--with-icon-brown.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655072327666-Y5BIET1M426B1I9KG16V/2_Cuzen_Matcha_Logo_Stacked.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666298706608-3WEOVU9UMGU2AD4EZ7GH/FF+Logo+_Transparent+Background.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1749681120371-WZIXY3A27H6GH901JU4N/OSC2+Logo+C4-01.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1731098909963-OFJ22CV7E2FXXYKRYLRJ/ReGen+Brands+logo.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1731098879125-A309KRI5233HLLD3GTUY/ideagarden+logo+TRANSPARENT.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666297322645-NU23LDMAFPZKCY20JAHJ/Untitled+design+%286%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666301653217-Z83Y6NDDPW2GDB9YJHW3/Aura+Logo+_Transparent+Background+%282%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1692300205424-4Y3129NLJVKWCW92USBO/Merge+Impact+Logo.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655071968611-LO5Y3SNYDPT2I4WXG23R/Kalera-Logo-Transparent.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493111434-GTBZVGPLUCW5G0ZDCRU9/ICONIC_logo_Blue_Grassfed.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666302538444-2JREI90Y14414B1Q687R/Fall+Line+Cap+Logo+_Transparent+Background+%281%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491571153-MTR6TAZLAJNIN29850AL/SunBasket.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491298922-MAUSQTYBOZT2JL19LC93/FERN.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491365466-3GP7Y4LQBCPW7ACBD5GD/PRX.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491473177-6LHMR77IUHDKNUPFIPA1/radiotopia.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491614906-17FHGOR0G2RGIAUOMTQ4/Sunset.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491288868-ORIKDEUJ3ZI00HR162CP/AndalouNaturals.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491718320-14P1FAF2SEQCGEAZT2JR/time-inc.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605490508969-RXLBZNYYNJLVT92MW2T7/MF+Logo_478.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493032190-SAYZIZOITOLE34LUFRNU/FBS+%2B+CIA.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493070750-DKHJR7JDQ8R2RR3TW9E3/Feast_Feastin_Main+%281%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491530123-4XF9N4EP5PJV9661E7PA/RevolutionFoods.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493291593-2PU1EWRJ3RH5IEKT7M1R/Monrovia_Badge_Green.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493757662-GLSCJWRO1DI9WNZPCYLR/Sukin+Logo_Green+%281%29.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493162574-23KT3I6NDYQR2SVP960I/JetsonLogo.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605490941763-V5IIQ4K52T2BWSKK5UUP/GlassyBaby.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605491665680-ZPWIBU1SWD6W8ELMLH1D/swift.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1605493681691-PV097DOV8E61P90A9KT1/788px-Blurb_logo.svg.png Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655072327666-Y5BIET1M426B1I9KG16V/2_Cuzen_Matcha_Logo_Stacked.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666299593747-RCKOEQDBCPVTBPR1GVLQ/Corto+logo+_Transparent+Background+%281%29.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655071968611-LO5Y3SNYDPT2I4WXG23R/Kalera-Logo-Transparent.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655073379067-F0MJYJBW819WKE2NB6KZ/HorizBannerLogo_RGB.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1655073192290-XAN7M56M4O8FY9O0Z8E1/Untitled+design+%282%29.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1666301653217-Z83Y6NDDPW2GDB9YJHW3/Aura+Logo+_Transparent+Background+%282%29.png Work - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656291466973-A2WDXZXTRRTPOU49UNFF/unsplash-image-mjP6MQz834E.jpg Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656291598937-KDROUYWRACBX00CDALVJ/unsplash-image-zwZusrYAGoM.jpg Work https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1656292073781-7PQQIVCITI9F18V8AZ17/unsplash-image-srR6jQIZ3jg.jpg Work https://www.dadascope.com/case-studies-consumer daily 0.75 2024-08-20 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/31d35f79-c729-48d0-926a-d6dc48ed7ce0/Website+Case+Study_Cuzen+%281%29.jpg Case Studies: Consumer - CUZEN MATCHA The number one natural beauty brand in Whole Foods, Andalou Naturals had been overlooked by mainstream lifestyle and beauty media outlets for years. Less than a year after engaging Dadascope, the brand’s key products were regularly being covered in the client’s “media dream wish list”, including Buzzfeed, CNN Underscored, Yahoo!, Bustle, Parade, Health, Essence, USA Today, and Cosmopolitan, with over 90% of online articles linking to purchase. Additionally, Andalou’s share of voice increased by 30% over its competitors since the previous. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/6fe380a9-305f-46b1-b537-1cdbf87835f9/Website+Case+Study_Numi+%281%29.png Case Studies: Consumer - NUMI ORGANIC TEA IMPACT STORIES Mission-driven is the new black and this OG purpose-first B-Corp was getting crowded out by the wave of conventional brands putting on their Birkies and dabbing patchouli behind their ears in an attempt to appeal to consumers’ passion for purpose. So, Dadascope got busy shining a light on this longtime client’s commitment to people and planet — from its Fair Trade and B-Corp credentials and its tireless commitment to improving lives from Oakland to Madagascar to its pioneering innovations in sustainable packaging. Numi did the work, we built the strategies and stories, and lo and behold, the media attention followed. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/47a09bc4-9b6e-4ab9-b646-4ee4da08d1d4/Camp+Corto_Case+Study+%283%29.jpg Case Studies: Consumer - A 2-DAY RETREAT BRINGS A PASSIONATE COMMUNITY TOGETHER FOR EDUCATION, INSPIRATION + BONDING Corto Olive Co., which produces the finest and freshest California extra virgin olive oil enjoyed by professional chefs and consumers, came to Dadascope, its longtime PR partner, with a desire to nurture and support its community of chef customers — specifically leading women pizzamakers from around the country. Dadascope conceived of and produced a festive and immersive two-day experience designed to engage, educate and inspire existing customers in order to: - Expand brand awareness and deepen brand loyalty among existing and potential customers - Showcase Corto’s long-term commitment, leadership, and support to the community of women in pizza - Generate high-quality content that can be leveraged across owned/social channels and PR - Inspire social buzz among attendees https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1612564359324-MVHXR9YYKSJRMXWDVG2P/Website+Case+Study_ICONIC.png Case Studies: Consumer - ICONIC PROTEIN In its first six months, Dadascope propelled ICONIC’s PR program to a new level, generating 55 articles reaching an audience of 4.1 billion. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1612567568726-A8IPAS4A5QBZ4ULJZOSO/Website+Case+Study_Jetson.png Case Studies: Consumer - JETSON PROBIOTICS Our job requires us to be brutally honest, so here’s the truth: Getting press for probiotics — and supplements in general — is really, really, really hard. The media’s inclination is to cover the trends, but not the products because a few bad apples have ruined it for the rest of us (grrrr…). Never ones to shy from a challenge or to ignore our gut (#punalert!), we simply couldn’t resist working with the team at Jetson. They had innovative science (the first probiotic to rotate strains every month), clever content and branding, and a brilliant team on their side, so we rolled up our sleeves and got to work unearthing every possible pitch angle we could come up with and launching a super tight thought leadership campaign with the Jetson Gut Council of experts. One year and 77 pieces of coverage later, we’re feeling pretty satisfied with ourselves: - 88% linkbacks - Average Domain Authority: 67 - On average, exceeded KPI’s by over 600% https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1613943714737-NB1N9HJMIXKVHX1QJ46F/Website+Case+Study_Circle.png Case Studies: Consumer - Aura (powered by Circle Parental Controls) Circle — the #1 comprehensive parental controls solution — came to Dadascope with a challenge: Drive media coverage and reviews…wait for it…without any new product or company news to announce. No news, you say? No problem. We just made our own. Here’s how: - Thought leadership and expert commentary - Position Circle as a solution to a very timely problem: Excessive screen time during COVID. - “Newsjack” data and lifestyle trends to motivate reviews - Data. Data. Data. We mined internal data and conducted third-party surveys The results in our first year: - 130 articles - 1.2 billion+ reach - 50% top-tier outlets - 85% link to purchase https://www.dadascope.com/case-studies-tech daily 0.75 2024-10-25 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1613944389840-VVEIUEZ005VKOHJL799U/Website+Case+Study_Circle.png Case Studies: Industry + Tech - Aura (powered by Circle Parental Controls) NO NEWS? NO PROBLEM. February 2020-Present Circle — the #1 comprehensive parental controls solution — came to Dadascope with a challenge: Drive media coverage and reviews…wait for it…without any new product or company news to announce. No news, you say? No problem. We just made our own. Here’s how: - Thought leadership and expert commentary - Position Circle as a solution to a very timely problem: Excessive screen time during COVID. - “Newsjack” data and lifestyle trends to motivate reviews - Data. Data. Data. We mined internal data and conducted third-party surveys Results in our first year: 130 articles 1.2 billion+ reach 50% top-tier outlets 85% link to purchase https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/4909b39e-7fbf-4eb3-ac8f-7f1feedefe1f/Website+Case+Study_Kalera+%281%29.png Case Studies: Industry + Tech - Kalera ESTABLISHING LEADERSHIP IN A SATURATED SECTOR 2019-2021 While Kalera's Agency-of-Record, Dadascope achieved outsized results through a scrappy combination of a news drumbeat, newsjacking and clever storytelling to insert Kalera into larger, trend-driven business stories. Prior to engaging Dadascope, Kalera had been completely absent from the press’ coverage of this expanding industry. Today Kalera, which has become one of the fastest-growing U.S. vertical farming companies, is a regular and leading player in the industry trend stories and roundups read by potential customers and partners. Additionally, the company has received attention in the regional and national media for its response to the pandemic and commitment to providing the highest quality, freshest, non-GMO produce to restaurants, produce distributors, resorts and theme parks. 2021 Highlights: 155 PIECES OF COVERAGE w. >1 BILLION IMPRESSIONS 49% INCREASE IN IMPRESSIONS YOY 21% SHARE-OF-VOICE (120% INCREASE YOY) https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1614007370583-EVYT0TCH97MMRV51I9A2/Website+Case+Study_Amava+%281%29.png Case Studies: Industry + Tech - Amava INTRODUCING A NEW TECH PLATFORM FOR BOOMERS August 2019 - March 2020 Amava, a venture-backed startup dedicated to helping a new generation of retirees and empty nesters learn, earn and explore, engaged Dadascope to launch its platform to target consumers as well as potential brand partners and investors. Thanks to carefully crafted messaging and a hybrid media strategy that leveraged news, cultural trends and thought leadership, Amava exploded on the scene with feature coverage in the nation’s top media outlets and an honorable mention on Fast Company’s coveted World Changing Ideas list. Dadascope further nurtured consumer engagement through a strategic and integrated social media campaign. 2.6 billion media impressions Fast Company World Changing Ideas 2020 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1614006826697-UZ5IFXMYUIK2D9MWO507/_Website+Case+Study_Swift+Nav+%281%29.png Case Studies: Industry + Tech - Swift Navigation BUILDING MINDSHARE IN A HIGHLY COMPETITIVE MARKET 2016-2019 Swift Navigation, a San Francisco-based innovator building centimeter-accurate GPS technology to power a world of autonomous vehicles, engaged Dadascope to support deal flow and establish thought leadership by generating coverage of its solutions within a wide range of media, from niche, highly technical trade publications to business outlets and even futuristic, tech-focused consumer publications. Dadascope leveraged product launches/updates, funding news, unique customer stories and commentary to score placements in each, including a feature in New Atlas about snow-clearing robots and constant visibility in core GPS-focused outlets. Under Dadascope’s guidance, the company and its leadership team also enjoyed recognition from Inc. and Forbes’ “30 Under 30” lists. 8.7 billion media impressions https://www.dadascope.com/case-study-numi daily 0.75 2022-06-23 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/7b43daac-c6f5-46bc-a7ae-93f4c25576da/plush-design-studio-p0JrhlLNERU-unsplash.jpg Case Study: Numi https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/7b4ce146-80d5-4a07-af7e-28193f4249b0/Website+Case+Study_Numi_Reuters.png Case Study: Numi - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/4f1b35df-2162-4a3c-8826-a36aa1796f7c/Website+Case+Study_Numi_How+I+Built+This.png Case Study: Numi - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/aef93c74-4fc5-4e1e-90fe-7050c44f1eb3/Copy+of+Website+Case+Study_Circle.png Case Study: Numi - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/e892f469-8f3d-4f78-a7f1-fab029300011/Website+Case+Study_Numi_Green+Biz.png Case Study: Numi - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/b8c1b5a2-6ed6-4a15-a00f-dee7fc458edd/Website+Case+Study_Numi_Barrons.png Case Study: Numi - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/815329e5-aed4-4f9b-9fcb-e6ec09749ba4/Website+Case+Study_Numi_Business+Insider.png Case Study: Numi - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/case-study-farmer-focus daily 0.75 2023-09-13 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/c2b4cc6d-d3d7-420c-b789-a6dbc8dedcbd/Metzger_2020_0918_SVO_Daryn_Martin_0713+%281%29.jpg dana@dadascope.com https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/a5d793fe-7e76-4c94-8580-910d1f234372/Dadascope+Agency_Website+Graphic_FF+SOV.png dana@dadascope.com - Make it stand out 2021 vs. 2022 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/fae9a03f-9552-44aa-b37f-52612e4490bf/Website+Case+Study_Farmer+Focus_WCI.png dana@dadascope.com - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/f76cc33f-54ea-46ca-b05b-c6c8b47efee3/Copy+of+Website+Case+Study_Farmer+Focus_Meat+%2B+Poultry.png dana@dadascope.com - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1e690c5b-0c8d-4b2c-b2a1-c422b3a5d2ee/Website+Case+Study_Farmer+Focus_Forbes.png dana@dadascope.com - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/975cfd67-1780-47cf-bb1a-4c3000fb8138/_Website+Case+Study_Farmer+Focus_AP.png dana@dadascope.com - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/7886e436-36c6-455e-8431-af48fb5998fa/Website+Case+Study_Farmer+Focus_White+House.png dana@dadascope.com - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/7b74e8ae-9b38-4d81-893f-88b1b6db6ab7/Website+Case+Study_Farmer+Focus_New+Hope.png dana@dadascope.com - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/case-study-corto-influencer daily 0.75 2024-04-18 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/890b397d-26ea-4925-a323-cf33fabbfeb5/Corto_3L_Social-24.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/937f8715-8c1a-42a4-bfd2-eb53dd275bb3/Corto+Influencer+Report_Truly+3L+New+Packaging+%284%29.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/37a8d73d-460b-4473-99c0-bc8672a80fd8/Corto+Influencer+Report_Truly+3L+New+Packaging.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/4d04ca0b-cb4e-4e11-99ed-4dffdd3743f3/Corto+Influencer+Report_Truly+3L+New+Packaging+%281%29.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/4ea53e04-b15d-4f1a-be05-b8999958544b/Corto+Influencer+Report_Truly+3L+New+Packaging+%286%29.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/18ae3d6b-fef7-4d14-94d5-d28e1450c0f5/Corto+Influencer+Report_Truly+3L+New+Packaging+%288%29.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/bf597eba-061c-4025-84f0-4a2dd833b77f/Corto+Influencer+Report_Truly+3L+New+Packaging+%289%29.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/49383da8-3037-436f-ad35-9fce32c9d302/Corto+Influencer+Report_Truly+3L+New+Packaging+%285%29.jpg Case Study: Corto Influencer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.dadascope.com/case-study-corto-women-pizza daily 0.75 2024-05-19 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/a8675208-90e9-4953-bfff-4c38b9a4cb3f/postcard-kit-image_V3+%281%29.jpg Case Study: Corto Celebrating Women Pizzamakers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/e02ed3b7-1b28-4470-9085-79c141797d66/Copy+of+Camp+Corto_Case+Study.jpg Case Study: Corto Celebrating Women Pizzamakers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/f2dc3e83-c1c2-479d-8380-86b2beb818d0/7O4A0114.jpg Case Study: Corto Celebrating Women Pizzamakers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716136129375-IHJH02D96I6LE6X2C0BQ/_T3A3169_websize.jpg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716136129376-2DXRCPPGLKD0UJP45E0R/_T3A3105_websize.jpg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716136822104-MNAKX31JTFBS4D8XDPXX/7O4A0585_websize.jpg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716136840464-OQ3VIJ8WRBY8EJTNV922/7O4A2100_websize.jpg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/411bc194-e49c-48fb-aa86-e97104a290c4/_T3A3001_websize.jpg Case Study: Corto Celebrating Women Pizzamakers - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716069775119-OSPKTAQMN68VGDZOB5AK/Corto+x+Stanislaus+Pizza+Kit+Wrap-up+-+2024-04-18+15.58.45.jpg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716133510335-Z4Z1Z1UXQ4DASQAKRM1Q/Corto+Pizza+Kit_Case+Study_Gallery+%281%29.jpg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716069904035-AULUICW8WHXZ61C7MLSW/2Corto+x+Stanislaus+Pizza+Kit+Wrap-up+-+2024-04-18+15.58.45.jpeg Case Study: Corto Celebrating Women Pizzamakers https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1716133435028-CQ45TBEMJVYGNOF02JOW/Corto+Pizza+Kit_Case+Study_Gallery_2+%281%29.jpg Case Study: Corto Celebrating Women Pizzamakers https://www.dadascope.com/store daily 0.75 2025-12-17 https://www.dadascope.com/store/self-starter-affiliate-pr-management-guide monthly 0.5 2026-03-05 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/025a0768-34b0-4768-9bf8-11d8725baf75/Affiliate%252BGuide%252B.jpg Store - Self-Starter: Affiliate PR Management Guide https://www.dadascope.com/store/affiliate-for-agencies monthly 0.5 2026-03-04 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1549069294607-RLSHRA6TDX6M9YIMNFBV/prettyasapicture2.gif Store - Affiliate PR Training: For Small Teams (up to 5) https://www.dadascope.com/store/affiliate-for-agencies-y8zjb monthly 0.5 2026-03-05 https://images.squarespace-cdn.com/content/v1/573a1d961bbee0ebd9131291/1546805218070-ZHHHAPEVEYHCV2W3B7NG/unnamed+%2812%29.png Store - Affiliate PR Training: For Larger Teams (up to 5-10) - unnamed (12).png