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Fyre Festival: The Farce that Fanned the Fyre

May 21, 2019 in Social Media, Influencers, PR

In our humble opinion, Fyre Festival and its inexperienced, imbecilic PR, marketing and production teams have earned the same two-word review that Spinal Tap received for its album Shark Sandwich: SH*T SANDWICH.

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Tags: pr, Communication, Influencers, Social Media
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Swipe Right on This Pitch...Or: How Harnessing the Underlying Philosophy of Online Dating Can Benefit Your PR Outreach

February 14, 2019

Remember, good PR relationships are just like IRL relationships: they follow no set guidelines, are often surprising, and should never involve an acoustic guitar.



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Tags: PR, Pitch, Client Relationships, Clients
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Image courtesy of Shutterstock

Image courtesy of Shutterstock

Gift Guide PR: A Tough Nut to Crack

February 01, 2019

While many professionals look forward to the holiday season as a time for rest and relaxation, consumer-focused PR pros are working harder than CPAs during tax season.

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Tags: Gift Guides, Holiday Season, PR, Communication, Publications
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